- Lean Leverage by Go Carpathian
- Posts
- Scaling fast? Find talent that fits your culture
Scaling fast? Find talent that fits your culture
Not interested in hearing from Lean Leverage or Go Carpathian?
Unsubscribe at the bottom of this email.
Picture this: Your agency just landed a massive client (🤞), a six-figure deal, tight deadlines, the win you’ve been chasing.
You hire freelancers to bridge the gap, and it’s a mess. One’s missing deadlines because of time zone mix-ups, another’s charging $75/hour (when their normal rate’s $35) to cover their downtime, and you’re still shelling out 30% platform fees to Upwork while quality slips. "I’m spending more time managing these people than celebrating the win," you think.
Most people think culture fit means hiring people who feel familiar. Same background. Same energy. Same Spotify playlists. It feels safe. Comfortable. Like you’re building a team of friends.
But here’s the problem: freelancers aren’t built for scale. They’re juggling five other clients. They’re not invested in your mission. And when things get busy, they’re gone.
Culture fit isn’t about who’s easiest to onboard. It’s about who’s aligned with your values, your pace, and your standards.
Strong cultures thrive on shared values and hustle, not time zones or accents.
Here’s what actually matters for culture fit when you’re growing fast:
Values alignment: Do they get your mission?
Work ethic: Are they proactive and driven?
Communication style: Can they vibe with your team?
Problem-solving: Do they think independently?
Location? Accent? Not even on the radar.
Scaling Without Losing Your Soul (or Your Mind)
It’s tempting to grab anyone available, especially freelancers, but that’s a band-aid that doesn’t stick. You end up with markup fees, inconsistent work, and hours lost onboarding, time you could’ve spent landing more clients.
The real secret? Be selective. Find talent that doesn’t just fit your culture, they elevate it.
So where do you find these A+ players who aren’t flaky freelancers? Here are four tried-and-true recruiting channels you need:
Regional Job Boards: Hidden gems lurk on local boards—think niche markets in the US or abroad, not freelancer platforms.
Headhunting Employed Pros: The best talent’s already working; poach them from steady gigs at top companies.
Region-Specific Content: Smart pros bite on blogs or ads tailored to their world.
Partner Referrals: Your network’s network holds quality hires who don’t advertise themselves.
Here’s the thing: Building those channels takes time, effort, and a decent amount of cash.
Totally worth it, it’s your business’s future.
But if you’re slammed with clients and can’t tackle it yourself, well, Go Carpathian’s already got these four locked in.
We’ll set it up faster and cheaper than you, with a team that saves you time and keeps your culture strong.
Oh, and with us, you get flat fees, no markup on the price you pay talent, a 120-day guarantee, and a process that’s placed hundreds of game-changers.
Let’s talk!
Until next time,
Nathan
Thanks for reading! Here are three ways to work with me:
1. Hire my Recruiting Company to find you the top 1% of talent from the US, Eastern Europe, South Africa, and Latin America
2. Hire my SEO agency to ethically steal all of your competitors’ Google Search Traffic
3. Book 30 minutes of my time to save at least $57,000 in payroll and hiring costs.